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That’s a really great question on pricing.
Tag “felt” more expensive if wanting “standard” with subscores/ranks @ $39. However, no upcharges, full digital images and reports of exactly why it got the score it did. Most of which is available at their basic one for $22 – which is about the same price as others.
Degree, cheaper than that usually with their coupons, deals, etc.
With TAG, you know exactly what you are paying and why – so I have 4 submissions with them still outstanding, 2 “regular” (as I wanted the high res and sub score as I plan on selling those) and 2 “basic” submission, which were more for PC. I don’t have to worry about getting a bill to get my cards back (or any of the other PSA nonsense) and know exactly why a card got the score it did.